passion and enthusiasm is wayyyyy cooler than apathy. so if your passionate about something don't let anyone make you feel like it's lame because everything that is now deemed "cool" had to have early adopters like you :)
being traditionally cool is really quite boring and iterative, and itโs actually very cool and sexy to geek out about something you like or share bits of knowledge on a topic youโre passionate about
disregard digital validation and don't let numbers be a gauge of how well you're doing. starting out with a small and loyal reader base is way more important than having a million subscribers